Our world is shaped by the influence of big tech, and Mark Zuckerberg’s decision this week to overturn independent fact-checking and moderation on his platforms is a profoundly damaging step for individuals and society.

While cloaked in the disguise of “freedom,” this move serves only to fuel the control and division that mainstream social platforms have wielded to dominate and monetize us all, transforming billions of people into the largest unpaid workforce in human history with every scroll and post.
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Rather than empowering the masses, Zuckerberg is suppressing diverse voices, elevating a select few, and deepening divides by dictating what we see and how we feel. He has openly admitted this shift will bring “more toxic content to the platform,” further weaponizing algorithms to drive profits at the expense of our collective well-being. And perhaps most insidiously, this decision is being sold to us under the guise of free speech.
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But true freedom is not about trading one set of controls for another.
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Freedom is unlocking algorithms so people control who they see and who sees them and enabling people to link out to the web from every post.

‍Freedom is creating a social space where every voice can be heard without fear of toxic abuse.

Freedom is reclaiming economic power, ensuring the billions of dollars spent by advertisers are shared with the people, not held by an elite few.
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At WeAre8, we have built a future defined by real freedom and economic liberation, a world where algorithms are open, wealth generated by advertising is shared equitably among the community and investment in elevating truth and trusted content is at the core of our product roadmap. This is the promise of a truly democratic social network, where unity and empowerment replace division and control.
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History has taught us that when people are divided, we are at our weakest. For too long, social platforms have exploited this principle, using division as a tool to conquer and profit. Is this really where we want our kids to be? Where the loudest and the most divisive opinions now become the modern age of fact and truth.
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Now more than ever is the moment we collectively need to unite and reclaim our true social and economic freedom and create the world we want for generations to come.
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If you haven't already, download WeAre8, claim your handle and be part of the movement towards a healthier digital world on WeAre8: The People’s Platform.
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Zoe Kalar, Founder & CEO, WeAre8

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